TJX Group: Global discount retail leader, multi-brand matrix leads new consumer trends!
In today's fiercely competitive global retail industry, TJX Group has solidified its position as the industry leader with its unique discount retail model and diversified brand portfolio! From fashion apparel to home decor, TJX's brands focus on providing “great value and surprises,” allowing consumers around the world to enjoy the fun of “treasure hunting” while shopping.
A comprehensive analysis of brand matrices: global reach, within easy reach!
TJ Maxx
Number of stores: Approximately 4,700 worldwide (including TK Maxx international operations)
Countries covered: United States (approximately 1,300 stores), Canada, Europe (United Kingdom, Ireland, Germany, Poland, Austria, Netherlands, etc.), and Australia
Positioning: Mid-to-high-end brand discount retail, covering all categories including apparel, footwear, bags, beauty products, and home goods—even practical items like storage baskets—attracting consumers with “daily low prices + rapid new arrivals.”
Marshalls
Number of stores: Approximately 1,100 in North America
Countries covered: United States, Canada, Puerto Rico
Positioning: Complementary to TJ Maxx, focusing on family consumption scenarios, providing clothing, home furnishings, footwear, and sporting goods, with a range that includes handy home organizers like bath storage racks, emphasizing “high cost performance + one-stop shopping.”
HomeGoods
Number of stores: Approximately 900 in North America
Countries covered: United States, Canada
Positioning: Focuses on discount retail for home furnishings, from furniture to kitchenware, from decorative items to seasonal goods—plus essential storage solutions like storage baskets and bath storage racks—creating the ideal home with “low prices and high quality.”
Homesense
Number of stores: Approximately 700 worldwide
Countries covered: Canada (approximately 150 stores), Europe (the United Kingdom, Ireland, Germany, Spain, etc.), Australia
Positioning: High-end home furnishings discount retailer, focusing on designer furniture, lighting, and decorative items, along with stylish storage options like premium storage baskets, appealing to consumers who pursue a high-quality lifestyle.
TK Maxx (TJ Maxx International Edition)
Number of stores: Approximately 600 in Europe and Australia
Countries covered: United Kingdom, Ireland, Germany, Poland, Austria, Netherlands, Australia, etc.
Positioning: A version of TJ Maxx tailored for the international market, continuing the “brand discount + rapid turnover” model, with a selection that includes popular home essentials like bath storage racks, becoming a “treasure trove” for local consumers.
Latest financial status: Growing against the odds, moving forward steadily!
In the Q1 FY26 financial report, the comparable sales growth of TJX Company's various departments is as follows:
Marmaxx [United States: TJMaxx, Marshalls]: Growth +2%
HomeGoods [U.S.: HomeGoods and Homesense]: +4% growth
TJX Canada [Canada]: +5% growth
TJX International [TKMaxx and Homesense stores, as well as TKMaxx's e-commerce platform in Australia and Europe]: +5% growth